DEI: Making Inclusion Measurable

Banner: DEI – How to measure inclusion! A guide to successful ESG & Disability Reporting.

DEI is playing an increasingly important role in ESG reporting. Learn how you can measure the inclusion of people with disabilities. Get practical tips and KPIs for successful DisAbility reporting.

 

What is ESG and How Does It Promote DEI?

In today's business environment, ESG (Environment, Social, Governance) is gaining increasing importance. It is an approach that emphasizes both financial and non-financial factors to assess the sustainability and social responsibility of companies.

ESG covers three key aspects of corporate responsibility:

  • Environment: Managing resources, energy efficiency, and environmental protection. 

  • Social: Responsibility towards employees and society, with a particular focus on DEI (Diversity, Equity, and Inclusion).

  • Governance: Transparency and ethical corporate governance.

 

DEI and ESG Reporting: An Opportunity for Sustainable Change

In the DACH region, the social dimension is gaining increasing focus, driven not only by regulations such as the EU-CSRD but also closely monitored by employees and investors. It encompasses aspects that help companies act fairly and responsibly.

Diversity, Equity, and Inclusion (DEI) are central aspects of social sustainability, becoming increasingly important for businesses. Inclusion presents an opportunity to drive positive change, as confirmed by 65% of participants in our 2024 webinar survey. They viewed ESG and Disability Reporting as key to advancing DEI. Inclusion KPIs not only help meet compliance requirements but also serve as a powerful tool for sustainable progress.

 

Benefits of Measuring Inclusion 

  • Visibility for DEI: DEI is often overlooked. By measuring and internally communicating the results, the topic becomes more visible within the company. Concrete KPIs speak the "language of management" – they make DEI and the inclusion of people with disabilities a fixed part of boardroom discussions.

  • Comparability and Progress Tracking: Collecting inclusion metrics, such as the Inclusion Score from the myAbility Compass, allows for comparisons with other companies. A benchmark provides orientation and demonstrates how successful individual DEI initiatives are over time.

  • Transparency and Credibility: External communication as part of reporting brings transparency and strengthens credibility. This positively impacts employer branding and authentically positions the brand among customers with disabilities.

  • Planning and Targeted Management: Continuous evaluation of DEI KPIs creates predictability and supports resource allocation that focuses on impact. Diversity management can thus steer and further develop initiatives in a targeted manner.

 

DEI and ESG Reporting: Current Regulations in the DACH Market 

Sustainability reporting has evolved significantly in recent years, with inclusion metrics previously disclosed voluntarily as part of CSR and diversity management. However, new regulatory requirements are now fundamentally changing this.

  • With the new Corporate Sustainability Reporting Directive (CSRD) from the EU, reporting on DEI metrics is becoming mandatory. The CSRD requires large companies to systematically collect and disclose both financial and non-financial metrics, such as DEI KPIs. This creates transparency, comparability, and makes progress in DEI visible. The CSRD, along with the European Sustainability Reporting Standards (ESRS), establishes a central framework for a more inclusive corporate practice in Europe.
     
  • The European Accessibility Act (EAA) sets requirements for the accessibility of products and services. In Austria, this directive will be implemented through the Barrierefreiheitsgesetz (BaFG), and in Germany through the Barrierefreiheitsstärkungsgesetz (BFSG), both from summer 2025.

This makes the measurability of DEI and the visibility of progress in these areas increasingly important. Collecting DEI KPIs creates transparency and comparability. But what exactly should be measured to achieve real progress?

 

DEI Reporting: Which Metrics Are Relevant?

The European Sustainability Reporting Standards (ESRS) cover four major stakeholder groups, with DEI metrics playing a central role in three of these categories. Beyond the legally required metrics, such as the number of employees with disabilities, myAbility and the experts of the myAbility Network Council recommend a broader collection of data in four additional areas to gain a complete picture of DEI within the company:

  1. Accessibility
  2. Awareness & Competence
  3. HR & Recruiting
  4. Network

 

But which metrics can be collected to measure DEI and the inclusion of people with disabilities? More detailed information can be found in the Whitepaper.

Practical Tips for Measuring DEI and Inclusion

To fully leverage the benefits of integrating DEI and inclusion into ESG reporting, we have three specific recommendations:

  1. Use Legal Developments as an Opportunity: Leverage current regulations to highlight the importance of DEI and inclusion and strengthen their positioning at the management level.
  2. Utilize Existing Data Effectively: Make use of existing company data for DEI reporting and prepare it in a targeted way to conserve resources.
  3. Measure Inclusion Holistically: Capture DEI and inclusion across various areas, not only to meet legal requirements but also to develop best practices and gain strategic advantages.

 

The myAbility team is happy to assist you in getting started with DEI and DisAbility reporting. Our whitepaper on inclusion measurement offers valuable insights, the DisAbility Compass provides cross-sectoral analyses with the myAbility Inclusion Score, and our experts offer comprehensive advice on measurability.

 

If you're interested, feel free to schedule a conversation directly with our consultant Sebastian Brettl:

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